Diageo (LSE:DGE): Is the Drinks Giant Undervalued After Recent Share Price Movement?

Diageo (LSE:DGE): Is the Drinks Giant Undervalued After Recent Share Price Movement?

Diageo shares have experienced notable fluctuations recently, attracting the attention of investors monitoring its performance after months of varied returns. Many are now assessing the company's long-term potential.

Throughout this year, Diageo’s share price has fallen nearly 30%. Although there has been a slight recovery in recent weeks, it has not been sufficient to offset the sharper declines seen earlier in 2024. The 1-year total shareholder return is -18.8%, highlighting subdued momentum as investors balance growth concerns with emerging risks.

If you are seeking new investment opportunities, now is an ideal moment to expand your search to fast-growing stocks with substantial insider ownership. Given that the current share price is well below analyst targets and recent results have been mixed, the question arises: is Diageo undervalued?

With the current price at £17.98 and the widely accepted fair value estimated at £23.48, a significant gap sparks debate over its valuation and potential upside. Diageo is sharpening its focus on premiumization and category expansion, particularly in tequila and ready-to-drink beverages, aiming to tap into rising consumer wealth and stronger brand preferences in both emerging and developed markets.

“The 1-year total shareholder return sits at -18.8%, which underscores that momentum remains muted as investors continue to weigh a mix of growth concerns and evolving risks.”

Diageo’s strategy reflects a response to shifting market dynamics and consumer trends, positioning itself for future growth amid evolving industry landscapes.

Author’s summary: Diageo’s share price has dropped significantly in 2024, but its strategic focus on premium products and new categories may offer growth potential despite current market skepticism.

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Simply Wall Street Simply Wall Street — 2025-11-06