Big Brother boosts Network 10
The return of Big Brother gave Network 10 a welcome ratings lift, placing second in its timeslot and overtaking The Golden Bachelor, which slipped to third place. Meanwhile, My Kitchen Rules dominated the evening with 1.01 million viewers nationwide, comfortably ahead of competitors.
Big Brother attracted 774,000 viewers for its rain-soaked season launch at Dreamworld, performing strongly in the 16–39 and 25–54 demographics. It marks one of Network 10’s stronger 2025 launches, with only I’m a Celebrity... Get Me Out of Here! likely performing better.
Ratings snapshot
- My Kitchen Rules – 1.01m viewers
- Big Brother – 774,000 viewers
- The Golden Bachelor – 708,000 viewers
- Spicks & Specks – 361,000 viewers
- 60 Minutes – 619,000 viewers
- Portrait Artist of the Year – 553,000 viewers
- The Girl Who Caught a Killer – 549,000 viewers
- Ghosts Australia – 492,000 viewers
Network results
Seven maintained its overall Sunday lead, though Network 10 saw a welcome boost in its share not experienced in some time. Nine News remained dominant with 1.28 million viewers, followed by its late edition at 442,000.
ABC attracted 888,000 for its news bulletin, then The Forsytes (304,000) and Grand Designs Australia (192,000). Network 10’s early evening lineup included 10 News (289,000), NCIS: Tony & Ziva (210,000), and a slight rise for 10 News+ (191,000). Social Media Murders drew 189,000 viewers.
“SBS programs for the evening are to be announced, including SBS World News, JFK: One Day in America, The Castle: Rebuilding History, and Watergate: High Crimes in the White House.”
Summary
While Seven led overall on Sunday, Big Brother delivered a much-needed audience bump for Network 10, re-establishing its competitiveness in key demographics.
Author’s summary: Network 10’s return of Big Brother lifted its ratings and demo appeal, marking a promising resurgence despite Seven’s lead on Sunday nights.
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